Pet owners love their animals, and they also love convenience.

 

The pet food packaging Australia market is divided into dry food, wet food, and others.

Dried food is created by eliminating the moisture from food or product in order to extend its shelf life while preserving nutrients and flavors. Furthermore, the drying of foodstuffs contributes to the prevention of bacterial growth in food. Wet pet food is made up of high moisture content (between 75 and 80%), as well as additional dry components. Wet pet food is becoming widely attractive among pet owners since it helps animals gain energy, create muscles and lean mass, and increase their overall growth mechanisms. Wet pet food serves to supply vital nutrients to pets, such as proteins, vitamins, and minerals, to keep them nourished and hydrated. Dry food is expected to exhibit the largest revenue share in the food type segment in the pet food packaging Australia market during the forecast period. The others segment is expected to exhibit the largest CAGR during the forecast period.

 

Proper Packaging Protects Pet Food in Manufacturing

Quality pet food products can be ruined by bad packaging and manufacturing practices, and consumers know this. In fact, 75% of millennials said that fear of pet food contamination or product safety is a key consideration in the foods they buy.

Packaging that’s assembled with low-grade resins, inks, and adhesives can cause safety concerns if the materials leach into the food and create an odor or taste that is undesirable to a pet.

Ribbed zippers help secure an oxygen barrier on pet food pouches when properly reclosed which helps keep contaminants out and food fresh.

Flexible packaging offers quality packing materials and designs that help keep pet food safe during production and packaging. A key to maintaining pet food integrity and freshness is creating a secure oxygen barrier, which can be supported with proper closure technologies such as ribbed zippers. These zippers feature patented, co-extruded sealant ribs that enhance the zippers’ seal-ability and help protect food from contaminants like bacteria, pests, odor, light, and moisture. A proper seal and premium package materials also help during distribution.

Flexible packaging helps protect pet food during distribution with its durable structure and proper closures. It also helps increase shelf life and shelf appeal.

Flexible packaging provides durable, puncture-resistant protection for dog food or pet food products. Pouches have the ability to flex and move in shipments, reducing the product damage and waste that can occur with rigid tubs or cardboard boxes.

Brands that utilize flexible packaging may also enjoy better shelf appeal. Advancements in flexographic and digital printing have allowed stand-up flexible pouches to include eye-catching graphics that promote the brand and overall functionality of the package.

Consumers that have a good experience with pet food packaging Australia are likely to leave the product in the original package, which is the best way to keep food fresh and safe. It also helps with branding and gives the consumer easy access to product information.